Fiesta is the Spanish word for holiday or festival.

2024 Ford Fiesta Makes a Surprising Digital Return to the Supermini Segment. Ford has dropped multiple big names from its modern lineup in its never-ending chase of more high-riding vehicles with an obvious electrification twist.

The Fiesta name was chosen by Henry Ford II in 1975 to celebrate the brand's connection with Spain. The Fiesta would be made in Valencia, too, alongside sites in Germany and, of course, Dagenham in the UK.

“We decided to build our first high-volume electric vehicle here in Cologne,” said Sander. “There comes the point where we need the space for construction, because we are turning the Fiesta plant into a fully battery-electric plant. This is why we had to make a decision that we have to stop Fiesta production.”